Published: June 27, 2025
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🚨 The biggest email marketing mistake founders make? Treating your email list like a static database instead of a LIVING SYSTEM that needs constant care. And it's killing your deliverability. 🧵 on how to fix it: 1/5
Your sender reputation is your digital credit score. And just like your credit score, one bad decision can tank it for MONTHS. Buying email lists is the equivalent of taking out 10 credit cards at once with no plan to pay them back. DON'T DO IT. 2/5