Published: November 5, 2025
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NYC paid McKinsey $4M for a trash study The findings? Use trash cans, not bags Here's the top slides:

Image in tweet by Niko Ludwig
Image in tweet by Niko Ludwig
Image in tweet by Niko Ludwig
Image in tweet by Niko Ludwig
Image in tweet by Niko Ludwig
Image in tweet by Niko Ludwig
Image in tweet by Niko Ludwig
Image in tweet by Niko Ludwig

Your story deserves better than rat graphics Call collateral dot com and save $4M :)

@Collateral_com This may sound wasteful, but if NYC didn't spend $4M, how could they be sure the results are trustworthy?

@Collateral_com Who ever sold this at McKinsey is a king. 🫡

@Collateral_com Technically they paid for a slide deck.

@Collateral_com Government whose whole job is to utilise budget efficiently are just the worst at the only thing they are suppose to do well

@Collateral_com McKinsey - the top user of AI in 2025. (As per OpenAI).

@Collateral_com They love trash. A friend in the 90s - his first assignment with McKinsey was riding around in a trash truck in SF.

@Collateral_com @TikTokInvestors I think about this at least once a week. Hahahaha

@Collateral_com Containerization matters!

@Collateral_com NYC glory days

@Collateral_com What do city hall staff do all day? I thought they would be doing studies like this

@Collateral_com @alifarhat79 They put bags in the cans genius. And who’s cleaning these out since you didn’t bother equipping trucks to dump them? Are we all expected to have a hose and cleaning area?

@Collateral_com & that’s why I have problem with consultants ! In most cases they give a generic solution to problems while charging a bomb for “Services” ! Tbh, Consultants are not hired because of efficiency, they’re hired as scapegoats or pawn of power plays in Corporates. #ClownClass

@Collateral_com They must not have paid McKinsey premiums. When I visited Tokyo, I couldn’t even find a trash cans.

@Collateral_com Next riddle to solve: Containers that rats can't chew through. I'm told they do exist, despite never seeing one.

@Collateral_com McKinsey paid the rats to come back next year

@Collateral_com thats a good deal, normally costs $8M

@Collateral_com @alifarhat79 It’s all a clever way for government to give money to useless corporations

@Collateral_com $4 million is really not very much for something on the scale of NYC, assuming the study said more than just "use cans" and addressed specific procurement, staffing, etc. plans, which it probably did.

@Collateral_com That is not a McKinsey deck FYI

@Collateral_com I remember this! This idiocy is why budgets are screwed!

@Collateral_com Abreu, that major grifter

@Collateral_com @alifarhat79 Awesome, how many of the Harvard MBAs that wrote this study have ever actually worked as a garbage man?

@Collateral_com @RampCapitalLLC Consultants are the worst, borrow your watch to tell you the time.

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